There is a world-wide movement to ensure that all packaging is made from 35% recycled materials by 2025.

Whilst this is admirable, we don't think it goes far enough... the technology exists for all packaging to be produced from 100% recycled product. And, the best news, we have that technology, right here in Australia, at Recycling Plastics Australia.

The Australian Government has joined business leaders to announce new targets to reduce packaging waste and improve recycling in Australia.

At a meeting convened by the Australian Packaging Covenant Organisation (APCO) and hosted by Pact Group in Melbourne, Minister for the Environment Melissa Price joined leaders from packaging, retail, logistics, manufacturing, recycling and waste management businesses in a pledge to better manage packaging waste.

Companies and organisations supporting the pledge include Aldi, ALGA, Amcor, Australia Post, Boomerang Alliance, Chep, Close the Loop, Coca-Cola Amatil, Coles, Detmold, Goodman Fielder, Lion, Metcash, Nestlé, Orora, Pact Group, Planet Ark, Redcycle, Simplot, Suez, Tetra Pak, Unilever, Veolia, Visy and Woolworths.

The 2025 National Packaging Waste Target builds on commitments made by Commonwealth, state and territory environment ministers and the president of the Australian Local Government Association in April this year to set a sustainable path for Australia’s recyclable waste.

The 2025 national packaging waste targets are:

  1. 100% of all Australia’s packaging will be reusable, recyclable or compostable by 2025 or earlier
  2. 70% of Australia’s plastic packaging will be recycled or composted by 2025
  3. 30% average recycled content will be included across all packaging by 2025
  4. Problematic and unnecessary single-use plastic packaging will be phased out through design, innovation or introduction of alternatives

We believe consumers will be looking for those products with the highest possible recycle content in their packaging... if your products aren't packaged in 100% recycled plastic product you could be disadvantaging your product sales.

In order for consumers to be confident that your products are delivered in 100% sustainable packaging you should display the 100VR icon. This icon is destined to become an informative and important a marketing tool in the same way as the Heart Tick icon has become.

To ensure your product complies contact  Recycling Plastics Australia today. We have the technology and capacity to deliver a guaranteed supply of recycled product to meet all of your packaging needs - without resorting to virgin plastic product.

Most importantly, our 100% recycled plastic granules are cost-competitive with virgin product, so you have nothing to lose and everything to gain.